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The Art And Science Of Member Delight - DVD Format

Item# 0129-827008324095-DVD

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The Art and Science of Member Delight introduces the "Member Value Equation" and its importance in shaping business strategies that can enhance member delight, member loyalty, and member advocacy. Initially, the DVD provides an in-depth look at the components of the value equation. Next, the DVD discusses member loyalty metrics, including the net promotor score (NPS)--emphasizing the importance of measuring and monitoring various loyalty metrics that help ensure that clubs are focused on delivering a relevant, aspirational, and inspiring experience for club members. The DVD concludes with a review of what members indicate are the real drivers of membership value and how these factors can translate to enhanced membership retention and membership tenure.
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Hockey DVDs and Videos Adult Coaching DVD - 827008324095-DVD - The Art And Science Of Member Delight - DVD Format
 
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