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Many individuals have spent years dieting and the only reason they exercise is to lose weight. More often than not, if the weight loss doesn't occur quickly enough, they quit exercising. As such, one of the most challenging jobs that personal trainers have is educating their clients about the importance of health versus pant size. Helping Clients Move Beyond Diets and Into Health is designed to help personal trainers understand the mindset of the serial dieter and provide them with strategies that can take their clients from having a "diet head" to a healthy head. Once individuals discover healthy living as a better option to chronic dieting, it can have a positive impact on client retention and referrals.
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